What makes the perfect investment pitch? In your business presentation, you may have well considered every possible scenario and put all elements into the business pitch, but often what makes it perfect are the little details.
This can be thought as entirely irrelevant to the business itself. But many investors are interested in the background of the business owner because it may play a part in his/her personal values and how he/she looks at things. Usually a mixed background with the technical talent (or the specialty in your area) and a business mindset win the set. Ironically, when it comes to selling shares of your own business, talking and behaving like a sales person does not help and may sometimes bring about negative effects.
Current stage of the business up for investment pitch
This is one of the elements that need to be very carefully laid out. The current stage gives an impression of where the business stands now and the direction in the future. If a business is present at a stage that is too early, investors may question the feasibility of it because they cannot see the revenue stream. And if a business is already at a stage that it gained multiple on going contracts with large companies. The investors might find it too good to be true since the business owner has basically already succeeded and do not need venture capital anymore in that stage.
Bond in the existing team
If you are presenting your business as a team, make sure you show the positive bond between team members. Although it is not a key issue an investor should consider, about the enthusiasm and tea play, you can always put yourselves in a better position if the potential investor can feel the effort and enthusiasm of your team as a whole.
With these details considered, you are now closer to a successful investment pitch. If you have not had a chance to present your business to a quality investor yet, check the investment pitch site and book your presentation appointment today.
At Winflow Financial Group, our consultants help entrepreneurs with our experience. Tell us about your business or investment today and find out how we can help your business save money and grow.